Rebecca Wright

Seasoned marketing pro. Passionate designer. Independent creative thinker. Collaborative team player. Sunset lover. Color connoisseur.

SKILLS

Adobe Creative Suite, Brand Development, Typography, Social Media Platform Fluency, Paid Ad Design: Criteo, RTB, Meta, GDN, Model Casting, Web Project Management, Copywriting, Logo Design, Photography, Illustration

EXPERIENCE

Lamps Plus, Los Angeles, CA

Senior Art Director/Art Director, December 2019 - Present

Drive brand recognition and engagement through development of compelling and effective visual assets across web, social, email, and PR. Ensure executive stakeholder satisfaction and marketing communication through creative direction, team management, and junior staff mentorship. Direct in-studio team of photographers and stylists to create compelling photo and video content. Coordinate lifestyle photo assets using ArchiCGI 3-D modeling. Maintain brand modernity by communicating trends in photography and type style, along with multi-channel consistency, to creative and marketing staff. Collaborate with the testing and optimization team to transform wireframes and prototypes for web pages and applications into final designs.

Senior Web Designer, February 2017 - December 2019

Oversaw photography art direction for social, PR, and web. Developed visual assets for social, PR, web, event, email, and campaign. Redesigned site navigation and footer to streamline content for adaptive layout. Managed and mentored junior designers.

J.Jill, Quincy, MA

Art Director, June 2014 - December 2016

Conceived and designed monthly web updates, interactive shopping experiences, and homepages. Increased session revenue and engagement through redesigned web nav and product layout. Generated measurable revenue increase through mobile site overhaul. Delivered new-to-brand lead conversions through microsite design for sub brands, and product education. Led social media creative direction as well as website design direction to ensure brand consistency. Orchestrated collaboration across multiple departments through daily interactions. Provided onsite direction during model and flat photo shoots to control brand integrity. Built creative team by screening new hires and freelance talent.

Interactive Graphic Designer, May 2011 - June 2014

Led design for campaigns, including concept, email, and landing page. Increased customer web engagement through bespoke, branded, and interactive online experiences. Improved email production time by creating templates streamlined for dynamic content.

Cake Creative, Beverly, MA

Graphic Designer, June 2008 – April 2011

Created nationally deployed designs and magazine ads for clients including Laura Mercier, ReVive, Waterford, ZENO, Serge Normant, Mariposa, L'Oreal. Designed website pages and banners, email templates, and package layouts for retail markets. Developed on-counter trend cards, point of purchase collateral, and mailers for Macy's, Saks Fifth Avenue, Bloomingdales, Neiman Marcus, Sephora, and Harrods. Oversaw print and web dev to ensure that creative output met client expectations.

EDUCATION

Massachusetts College of Art and Design, Boston, MA

Bachelor of Fine Arts, Graphic Design, 2008

Northeastern University, Boston, MA

Graphic Design & Communication, 2002-2005