Lamps Plus X St. Jude Charity Collaboration

This was a creative charitable collaboration to promote Art Shade and Custom Pillow products by featuring artwork of the children receiving care from St. Jude. This launched during the month of September to align with Childhood Cancer Awareness Month. Proceeds from all Art Shades and Custom Pillows sold throughout the month went to support the St. Jude charity.

I worked with the stylist in studio to create the fun art-inspired flat lay images. The shades and pillows were shot blank and the childrens artwork was added in post so I made fun animated gifs to bring them to life. These images were used for social and PR to show the customization of the products by representing the children of St. Jude.